There’s no doubt 2015 saw a large number of search engine algorithm changes as Google, Bing and others, continued to narrow the search fields in an attempt to provide us the most accurate search results they can. Some changes had a greater effect than others, and some predictions weren’t quite the format changing ideas they were considered to be. However, there are a few items which did have a major effect on SEO, and will continue to do so through 2016. Mobile Optimisation If your site isn’t yet optimised for mobile use then you really are lagging behind. 2015 saw search queries from mobiles and tablets exceed those from desktops and laptops for the first time. With some estimating searches 20% higher from mobiles compared to desktops.
http://mylocalmarketing.co.uk/seo-trends-in-2016-that-will-change-the-way-your-firm-performs-online/
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