Wednesday, 17 August 2016

Bristol Digital Marketing Agency: 3 Tips to Overcome Writer’s Block

A steady stream of fresh quality content is practically a requirement in today’s digital marketing world. However, it’s difficult managing your business and sticking to a blogging schedule at the same time. And it gets even worse when you hit writer’s block. Eventually, you’ll come to a point when you won’t know what to write about.

It’s okay, even the best writers in the world can face the same problem. To help you overcome this hurdle, your friendly Bristol SEO company would like to share these writer’s block busting tips:

Understand your audience

Whatever you write, it needs to be all about your audience. If you want your writing to be effective, nothing can be more important and essential than understanding the people you’re marketing to. One of the best ways to do this is to define your audience, and this requires talking to them.


Thursday, 11 August 2016

How a Digital Marketing Firm Can Help with E-Commerce Optimisation

Search engine optimisation can add a lot of value to an online business. With the popularity of online shopping, e-commerce businesses have become worthy investments. SEO is one of the tactics that you can use to gain useful exposure for your new e-commerce business.

A digital marketing agency in Bristol can offer different strategies that will increase the traffic to your e-commerce site. SEO for online businesses is slightly different and if you are not careful, it may backfire on you. Hiring a professional is a better option. Here are a few best practices that can positively impact your e-commerce site optimisation.

Optimising Internal Searches

Most e-commerce sites don’t optimise their internal search engine, which is a huge mistake. Search applications on an e-commerce site help users to find what they are looking for faster. Visitors should be able to get to the appropriate product pages when they input certain keywords.

Wednesday, 10 August 2016

Simple Guide to Doing Social Media Advertising Right

Social media has expanded the scope of marketing for businesses across the world. More entrepreneurs are now considering social media marketing to achieve their objectives. With the increasing number of social sites, there is no shortage of options on where to focus marketing. Advertising on social media is one of the strategies that marketers are using to leverage certain sites. It is estimated that in 2013, $5.1 billion of advertisers’ budget went social media ads. LinkedIn, Facebook, Instagram, and Twitter are some of the popular options for social media advertising. When hiring professionals in Bristol to do the SMM for your business, know how to capitalise on social media advertising.

Tuesday, 9 August 2016

Ways to Grow Your Social Media Following and Reach Better SEO Results

Social media marketing and SEO have a symbiotic relationship that you must know how to cultivate. Using social networks to build your search engine rankings may seem straightforward on the surface. Open an account, build a profile and get a following.

However, there is more to it. The right strategy will go a long way, and that is why it pays to have an SEO professional to do it. One of the important aspects of social media marketing for SEO is developing a following.

Organic Followers

The number of followers you have on social media pages will count a great deal. Most people, however, make the mistake of buying followers. It may seem easy to achieve the desired results, but it really isn’t. Sure, fake followers will pad up the number, and it will look good on a profile page.

Thursday, 4 August 2016

Three Best Tips to Digital Marketing Success

If you’re looking to introduce your business to the digital marketing world, there’s no better time than now. Digital marketing has become a necessity for businesses nowadays that the lack of an online presence is enough to doom a business to failure. If you would like to increase your chances at success in the field, here are three tips to keep in mind: