Renewed Significance of SEO

When creating internet marketing campaigns, it is important to incorporate good SEO or search engine optimization practices. By doing this step, businesses make it easier for clients to discover them when searching online. Forbes magazine has written of the importance of SEO many times. According to author Steve Olenski, many companies are re-establishing the importance of their SEO structure via their web presence. That is because search-engine-friendly brings in more clients. 

SEO in Food Blogs

Food blogs are often the best venues for people to post their thoughts about a new restaurant they’ve just visited or to catalogue the recipes they’re whipping up in the kitchen. A good number of bloggers from the U.K. focus on such gastronomic topics, and are perhaps members of the U.K. Food Bloggers Association.

If you are running your own food blog and aim for a modest slice of the readership pie, search engine optimisation would be a good way to achieve that share. Here are a number of SEO methods to help your food blog gain extra online leverage.

Fresh Content

The content you post in your blog must be “served fresh,” so to speak. This means you should be able to write quality articles in a good space of time and have the proper keywords inserted. Search engines may favour blogs whose articles are roughly 1,500 words or less, and there are keywords placed in the title and sparsely in the body text.

Tasty Pictures

Nothing whets people’s appetite more than a well-cooked, aromatic dish – more specifically, pictures of a well-cooked, aromatic dish. Take the time to photograph a dish from different angles for maximum effect. Before you upload them, make their filenames more descriptive to help search engines account for them in image results. Add a watermark to further establish authorship rights to the image.

Using Bristol SEO Methods to Market a Commission-Build Model Business

Building scale models can be one of the most engaging hobbies you can consider doing in your spare time. There often lies the possibility that a scale modeller who’s developed their craft to high standards may want to parlay that skill into an income-generating opportunity and is now entertaining assignments. In a guest entry for Craft Blog U.K., Fran Swaine said there are ways to have your scale modelling skills be recognised and for your projects to garner good press, preferably through search engine optimisation (SEO).
http://mylocalmarketing.co.uk/using-bristol-seo-methods-to-market-a-commission-build-model-business/

Creating an Effective Strategy for Social Media for SEO in Bristol

When coming up with a strategy for SEO in Bristol and elsewhere, the first thing to think about is your target audience. This would help greatly in identifying what social network they will most likely be found. If your business is focused on business to business, then networks such as Facebook and LinkedIn would be a good place to start. On the other hand, if the business is business to consumer, then the best bets would be Facebook, Twitter, Pinterest, and Instagram. Finding out which networks your target audience is using will help you determine which networks to focus on instead of unknowingly wasting time on networks that they are not active in. One basic tenet of social media marketing is to have a complete profile, no matter what social network is being used. This is so that current and potential customers can identify the business and can easily verify that they are legitimate.
http://mylocalmarketing.co.uk/creating-effective-strategy-social-media-seo-bristol/

Maximizing Google+ is a Marketing Plus

Social networks have become very popular. Aside from the heavyweight giants such as Facebook and Twitter, a relative newcomer is Google+. While it may not be as strong as the aforementioned networks, it still has a following of its own. This is why companies are not ignoring it when it comes to their online marketing efforts.

Google+ Local is a place where business owners can create their pages and people can share and review them. It is a landing spot for people who are searching within Google+ Local and Google Maps searches. Owners must pay attention to Google+ Local because local search is becoming a necessity to any online marketing strategy.

SEO in Bristol: Make Changes to Your Digital Marketing Strategy

The Internet has taken Bristol businesses—and all other businesses for that matter—by storm and has changed the way they market their brand. What’s more, the Net continues to evolve each year such that companies have to constantly alter their digital marketing strategy in order to achieve effective SEO in Bristol. Having a good strategy that is up-to-date will ensure that results will continue to be produced because it is in line with what the people are looking for. One thing that can be done is to start a Podcast. According to Forbes, “Podcasts rank very well in Google and it also gives you a change as the business owner to build a solid virtual relationship with your listeners.” A good way to utilize a Podcast is by making one that doesn’t focus on a product or service, but rather revolves around an interest which the target customer has. This way, you sell them the idea and not just the product itself, which can motivate them to buy from you.
http://mylocalmarketing.co.uk/seo-bristol-make-changes-digital-marketing-strategy/

Common SEO Mistakes to Avoid

While it’s undeniable that search engine optimization is continually changing and developing for the better, some business websites still commit these common mistakes that are detrimental to their SEO campaign. Ultimately, these mistakes can be categorized into three, and red flags should be raised if you website is guilty of at least one of them.

Posting Duplicate Content

Publishing the exact same content on every page in your website can greatly affect your site’s search engine results page ranking. Although it’s generally fine to use blocks of content that repeat from page to page, such as calls to action and forms, you should ensure that the bulk of the page is unique. To know if your website contains duplicate content, you can use Google’s Webmaster Tools to detect duplicate page titles and the like.